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Make your work visible to donors
 
Written by Chuck Bean, on October 14, 2008

We’re heading into hard times.  Going forward, it’s going to be even more important for nonprofit leaders to be clear about the impact that they make.  An exciting new effort called GreatNonprofits has demonstrated to several of our Members how they can help get the word out to potential donors and others.

The Roundtable’s September 12 event with GreatNonprofits and GuideStar was a “hit” with local Washington-area nonprofit leaders.  GreatNonprofits CEO, Perla Ni, and VP of GuideStar's Public Affairs, Dan Moore, explained how their partnership introduces first-hand "reviews" of a nonprofit in GuideStar's new Exchange report.  We also heard testimonials from Interstages, SERVE Inc., and Mary's Center, who have already benefited from being reviewed on GreatNonprofits.  Check out their reviews:·

Mary's Center - http://www.greatnonprofits.org/reviews/profile2/marys-center-for-maternal-child-care-inc·

Interstages - http://www.greatnonprofits.org/reviews/profile2/interstages-inc1·

SERVE Inc. -
http://greatnonprofits.com/reviews/profile2/serve-inc

GuideStar and GreatNonprofits are encouraging you to solicit reviews from your stakeholders - your clients, volunteers and donors - so that they can appear on GuideStar when the new GuideStar report debuts in November.   All you do is find your URL on GreatNonprofits and send it out to your stakeholders and ask them to post a review of you.  These reviews will get syndicated onto GuideStar.  This will make the work you do visible to potential donors.

We’re going to need this in the days ahead!

Chuck

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